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We’ll earn you kudos and raise your profile through our impactful influencer campaigns. These will partner you with influential individuals (we often call them ‘ambassadors’) to promote your brand, product, or service to a highly engaged and targeted audience. What’s more, they won’t cost the earth. These campaigns tap into the credibility and reach of influencers across various platforms, from social media to blogs, to build awareness and drive consumer engagement. By aligning with influencers who resonate with your brand’s values and ethos, you’ll foster authentic connections, create compelling content, and generate meaningful conversations that amplify brand visibility, enhance trust, and ultimately boost sales.
Influencer campaigns typically take between two and four weeks to set up. From devising your strategy and sourcing the right targets, to content planning and approvals. Finding the right influencer is key, and we take the time to match your brand with voices that genuinely align with your audience and values. Throughout an inluencer marketing campaign, we'll handle all of the comms and details so you can focus on the results.
We start every campaign with this very question. To us, success of an influencer marketing campaign features increased brand awareness, authentic engagement, and measurable results. From boosting visibility and attracting new followers to driving website traffic and conversions, a strong influencer campaign connects your brand with the right audience through trusted voices. It should also deliver high-quality UGC content you can repurpose and lays the foundation for long-term partnerships with ambassadors who genuinely align with your brand.
Results and reporting are a vital element in every campaign. Influencer marketing can be measured through a mix of quantitative and qualitative metrics, including reach, impressions, engagement rates (likes, comments, shares), website traffic, and conversions tracked via custom links or promo codes. We also assess success through audience sentiment, quality of content created, and the strength of the relationship built with the influencer. Clear goals and tracking tools help ensure the impact is visible and aligned with your overall marketing strategy.
